The founding idea behind project Bushman recalls its origin back to Australia in 1997 when a lone traveler who just spent a particularly long period wandering the world realized that he not only needs to rely on sturdy equipment but also on comfortable and durable clothing. Based on extensive personal experience and the expertise of others encountered along his journeys he created the Bushman brand collection of garments and accessories. A lot of water has passed under the bridge since then; today Bushman is an internationally trademarked brand company with its own retail chains and a range of business representatives in Europe.
WHO ARE WE?
BUSHMAN is a clothing lifestyle brand inspired by outdoor and expedition garments.
BUSHMAN’s unique selling point is their durable, comfortable and functional clothing in timeless designs for a wide range of outdoor activities.
The founder, Indy Melichar, an adventurer and globetrotter, came up with the idea for improved outdoor clothing having experienced 3 years of travelling in Australia, Africa, Canada and New Zealand.
The collection appeals to men and women who embrace the freedom of travel and adventure and who have a natural instinct to respect nature. All products are produced from natural and recyclable materials and meet strict quality standards that ensure reliability and real-life practical use.
BUSHMAN timeless styles are clothes just as suitable for hiking in the mountains as they are for a relaxing weekend in town.
BUSHMAN – Respect for nature.
OUR BRAND PHILOSOPHY
BUSHMAN clothing is inspired by the outdoors, appealing to men and women who love traveling, discovery and adventure. All products manufactured under the BUSHMAN brand have to meet strict quality standards that ensure reliability and real-life practicality.
Bushman Expedition Outfitters
BUSHMAN collections reflect our long tradition of developing durable and functional clothing for a wide range of outdoor pursuits.
Respect for Nature
Respect for nature is very important for all of us at BUSHMAN. We all take environmental consideration very seriously and always strive to achieve more sustainable ways of reducing the consumption of resources. Our products are easily recyclable which helps to reduce waste and minimise the carbon footprint.
Follow your Instinct
Sometimes it happens that we don’t have enough information to make the right life decisions or choose the right direction. When this happens, you have to rely on your own instincts. It is one of the few moments when the laws of nature come sharply into focus. If Bushman products help you to succeed in these situations, we would have achieved our goal.
A big effort is put into practising social responsibility.
BUSHMAN Heritage Fond is one of the ways we try to contribute to society.
Over the last 18 years we supported a range of humanitarian and environmental projects and expeditions, mainly focused on nature protection, such as Water for Africa with Unicef.